MASEM 2023
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Browsing MASEM 2023 by Subject "Diversity"
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Item ODEI Social Media Campaign(MASEM, The University of Tampa, 2023-08-11) Perez, Valeria; Dr. Lina Gomez-VasquezThe Office of Diversity, Equity, and Inclusion (ODEI) at the University of Tampa (UT) relies on social media platforms, specifically Instagram (IG), to promote resources, educational opportunities, and programs to the UT community, incoming and continuing. Collaborating with the ODEI department to roll out a social media campaign that highlights awareness of all the resources and opportunities that the office offers in general alongside general branding and future framework for future social media coordinators to use as a marketing resource or guide for marketing focused on higher education.