Communicating Apologies Effectively
| dc.contributor.author | Dannielle, Roque | |
| dc.date.accessioned | 2022-09-12T20:00:34Z | |
| dc.date.available | 2022-09-12T20:00:34Z | |
| dc.date.issued | 2022-08 | |
| dc.description.abstract | After a relational transgression, the offender may apologize to maintain the relationship and attain forgiveness from the transgression-receiver. This study investigated how apology elements and communication mediums may impact the extent to which a transgression may be forgiven. Using a 2X2 experiment examining effective apology elements (apology elements present vs. apology elements absent) and communication mediums (face-to-face vs. texting), this study examined the extent to which the offender would receive forgiveness after a hypothetical transgression committed by a friend. Nine hundred and forty-four (N = 944) participants responded to an online survey that randomized the type of apology that they would receive from a friend after the transgression. Results indicated that a face-to-face apology with the effective apology elements encouraged higher levels of forgiveness in comparison to a text apology without the effective apology elements. A face-toface apology with the effective apology elements did not significantly differ in forgiveness from a text apology with the effective apology elements, suggesting that apology quality is more important than the medium in which the apology is communicated. | en_US |
| dc.identifier.uri | http://hdl.handle.net/20.500.11868/3402 | |
| dc.language.iso | en_US | en_US |
| dc.publisher | MAPC, The University of Tampa | en_US |
| dc.subject | Apologies | en_US |
| dc.subject | Communication Mediums | en_US |
| dc.subject | Forgiveness | en_US |
| dc.subject | Apology | en_US |
| dc.subject | Texts | en_US |
| dc.subject | Face-to-Face | en_US |
| dc.subject | Reconcilation | en_US |
| dc.subject | Forgive | en_US |
| dc.subject | Friendships | en_US |
| dc.title | Communicating Apologies Effectively | en_US |
| dc.type | Capstone Project | en_US |
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