Creative Communication Strategy: Traveling with Travieso Through A Branding Journey

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dc.contributor.advisorDr. Aimee Whiteside
dc.contributor.authorMartinez Rabideau, Mariah
dc.date.accessioned2023-01-09T15:22:17Z
dc.date.available2023-01-09T15:22:17Z
dc.date.issued2022-12-20
dc.descriptionCapstone project for completion of the Masters of Arts in Professional Communication (MAPC)en_US
dc.description.abstractThis project sought to determine the strengths and weaknesses of a small business’ current digital media footprint and branding. The project sought to solve the challenges faced by a travel agency that had goals to grow through digital engagement and establishing a brand identity.en_US
dc.identifier.urihttp://hdl.handle.net/20.500.11868/3874
dc.language.isoen_USen_US
dc.publisherMAPC, The University of Tampaen_US
dc.subjectBrandingen_US
dc.subjectStrategic communicationen_US
dc.subjectTravelen_US
dc.subjectDigital mediaen_US
dc.titleCreative Communication Strategy: Traveling with Travieso Through A Branding Journeyen_US
dc.typeCapstone projecten_US

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