MASEM 2022
Permanent URI for this collection
Browse
Recent Submissions
Item Checking In! A Mental Health Podcast(MASEM, The University of Tampa, 2022-12-15) Mahgoub, Sara; Dr. Gregg PerkinsA mental health podcast by a University of Tampa student for University of Tampa students.Item Revival: Thomas Reed Martin and the Jazz Age Architecture of New Port Richey, Florida(MASEM, The University of Tampa, 2022-08-12) Weightman, Kenneth; Dr. Santiago EcheverryA survey of the 1920s work of architect Thomas Reed Martin in New Port Richey, Florida. Included are augmented reality (AR) components that supplement the text, and a digital model of a structure that no longer exists.Item Entry Talks Podcast Branding(MASEM, The University of Tampa, 2022-08-12) Steele, Jacie; Dr. Emma Quintana; Dr. Lina Gomez-VasquezThis project is about a wellness podcast centering around using journaling as a helpful tool to improve mental health and productivity. This project was created to develop and create a social media content strategy, identity and brand.Item Progressive Training Team Rebrand(MASEM, The University of Tampa, 2022-08-12) Rhodes, Sydney; Dr. Lina Gomez Vasquez; Dr. Ry McCulloughProgressive Training Team is an organization located in Downtown Tampa dedicated to coaching runners of all ages to better themselves within the sport. This capstone project provides a website re-design, Instagram account launch and Instagram strategy, as well as social media research report.Item Bloom Garden Shop - A Social Media Strategy Report(MASEM, The University of Tampa, 2022-08-09) Reed, Brittany; Kristen Foltz, J.D.This social media strategy analyzes the social media presence of local Tampa garden store, Bloom Garden Shop. After reporting on industry trends, past social media strategies, audience and competitor research and SEO opportunities, it dives into a SWOT analysis, strategies and tactics as well as recommendations.Item Link Lacrosse(MASEM, The University of Tampa, 2022-08-12) Kosubinsky, Kayla; Dr. Emma QuintanaI've established Link Lacrosse as an athletic non-profit organization through an awareness and fundraising campaign. Through the power of sport, leadership education, & empowerment, Link Lacrosse joins hands with Kenyan student athletes to instill the positive values of sports into adulthood, benefiting themselves and their communities. My slide deck and website take you through the importance of Link Lacrosse and what it would take to get the project up and running.Item Welcome Ice Cream Lovers(MASEM, The University of Tampa, 2022-08-12) Johnson, Tia; Dr. Ry MCCulloughThis is a social media plan for Old Farmers CreameryItem David Brill Landscaping Website Reconstruction and Facebook Rebrand(MASEM, The University of Tampa, 2022-08-12) Brill, Monika; Dr. Lina Gomez-Vasquez; Dr. Santiago EcheverryThe submission includes a research and strategy report for David Brill Landscaping. The report includes seventeen sections related to the following: executive summary, secondary research, competitor analysis, SWOT, situation analysis, goals and objectives, audience research, target audience, channel purpose, strategies and tactics, metrics, content calendar, analytics, recommendations, devileverables, references, and an appendix. Each section provides detailed information pertaining to the reconstruction of the company website and implementation of the social media strategy for the company's Facebook account.Item Jane & Tom - The Gamification of Recorded Oral History(MASEM, The University of Tampa, 2022-08-12) Bowdler, Greg; Dr. Christopher BoultonA website that serves as a choose-your-own-adventure style platform to curate and engage with family stories.Item Platinum & Gold(MASEM, The University of Tampa, 2022-08-10) Barrera, Adam; Dr. Gregg PerkinsMy submission includes my presentation of my podcast. I go through how I developed the podcast and what I learned during the process of creating it. The presentation includes a link to the podcast on Spotify.Item DRINX(MASEM, The University of Tampa, 2022-08) Sweetman, Alexa; Gregg Perkins; Ryan McCulloughPeople can see all the happy hour specials in their area. Within the app, there will be a slider to adjust the radius that the consumer is willing to travel for their happy hour plans. There will be pins on each location that the user can click to see what the deals are. When the pin is clicked, it will be enlarged to show more details about the location. Within these details there will be: Business hours of operation, Happy Hour Times, as well as how many “Drinxsters” are currently at that particular establishment. This feature is to help the user gauge how many patrons are there to help them decide whether that is the place they would like to go, as some people prefer less populated spots and others enjoy busy spots (although this will not give the user an EXACT measurement because maybe not everyone who is there uses the app, it will still allow for a rough estimate). In Addition, it will have a timer that will count down the hours, minutes, and seconds that the special lasts for (could include days for establishments that do week long, weekend long, entire day long specials). At the bottom of the enlarged pin, there will be a link that says “more,” which Drinx users can click to go to the business’ page where the business can post their Happy Hour Menu as well as any other promotional items that they please. While I thought of this app for happy hours, it can also be utilized for establishments that do brunch (i.e. Bottomless Mimosas, or other endless drink specials). The timer would come in handy here so that patrons know exactly when the time ends. The App would need to use GPS tracking, Google Maps or Mapbox to track the patrons and be able to allow them to use the radius slider to determine their options. Drinx will also allow users to have their own distinct profile to use while online.Item TB Runners(MASEM, The University of Tampa, 2022-08) Smith, Kamryn; Santiago EcheverryTB Runners is a running website for beginner and intermediate runners in the Tampa Bay region.Item Expose Design Instagram Marketing(MASEM, The University of Tampa, 2022-08) Marden, Sarah; Emma QuintanaThis project includes research, planning and implementation of a revamp of Expose Design's Instagram page.Item UT Recuit Me!(MASEM, The University of Tampa, 2022-08) Jarvis, Zoe; Gregg PerkinsThis capstone project created an interactive website for the University of Tampa Film, Animation, and New Media (FMX) department focusing on animation. The goal of the website was to attract recruits into the animation program by highlighting the types of animations and tools potential students will use. Visitors to the site can select from various pages which contain examples of animations as well descriptions and links to the software. The site was created through compiling animations generated in Autodesk Maya, Cinema 4D, Toonboom Harmony, and Adobe After Effects. The platform used to generate the site was Wix. The site features links to the software utilized as well as links to the FMX department, social media platforms that represent the University of Tampa, and an interactive blog space to communicate with Alumni of the program. This website provides a clear and easily navigated to depiction of FMX program and allows for interaction with relevant material and personnel as well as YouTube. UT Recruit Me can be located at: https://zoejarvis1.wixsite.com/my-site/about-4Item QuickRepair(MASEM, The University of Tampa, 2022-08) Hassoon, Abbas; Gregg PerkinsAn application designed to professionally connect short‐term freelancers and clients within the job market. This product designed for job seekers as well as clients to assist them in meeting their objectives and needs.