Ryan McMulloughDr. Gregg PerkinsKrolik, Sarah2023-08-152023-08-152023-08-11http://hdl.handle.net/20.500.11868/3986Capstone for the completion of a Master of Arts in Social and Emerging Media (MASEM)There is a lack of customization within the planner industry and customers are faced with minimal layouts options and productivity tools and instead are given the same planner layouts printed in multiple formats, colors, and patterns. This ongoing challenge and frustration is what led me to the idea to utilize this capstone opportunity to attempt to find a solution to that problem. In doing so, I will create a business offering customizable planners and calendars. The website will host a digital design space, giving users the ability to fully customize and design their planners to their exact specifications. Users choose their covers and binding style, planner start and end date, add custom birthdays and holidays, choose fonts and colors, create custom layouts, add pages and sections, and customize 100% of their planner.en-USBusinessPlannerBrandingVideo