Meadows, Karlton2022-07-112022-07-112022-05http://hdl.handle.net/20.500.11868/3245According to the IBIS World Report, there are no major players in the personal training industry I believe this is due to the follow-the-follower phenomena in the absence of a highly educated and experienced professional who is capable of creating sustainable results for personal training client. Well I fit that description and I am working to establish myself as an industry leader. My business plan and website provide a glimpse into how I plan to actualize my goal.en-USFitnessExecutiveBusinessC-suiteCapstone project