David Brill Landscaping Website Reconstruction and Facebook Rebrand
Date
2022-08-12
Authors
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Publisher
MASEM, The University of Tampa
Abstract
The submission includes a research and strategy report for David Brill Landscaping. The report includes seventeen sections related to the
following: executive summary, secondary research, competitor analysis, SWOT, situation analysis, goals and objectives, audience research,
target audience, channel purpose, strategies and tactics, metrics, content calendar, analytics, recommendations, devileverables, references,
and an appendix. Each section provides detailed information pertaining to the reconstruction of the company website and implementation of the
social media strategy for the company's Facebook account.
Description
SEM 700 Capstone in Social and Emerging Media
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Capstone project
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Keywords
Website, Facebook, Report